Marina Tucan
Paid social · Meta & TikTok

Ads people actually stop to watch.

I'm Marina — a paid social & creative specialist who turns thumb-stopping ideas into campaigns that spend smart and sell hard across Meta, TikTok and Reels.

Let's build a campaign
Trusted by 40+ brands
€6.4M
Ad spend managed
4.7×
Avg. return on ad spend
40+
Brands scaled
9yrs
In paid social
What I do

Four ways I make your ad account work harder.

Strategy, creative and media buying under one roof — so your message, your money and your metrics finally pull in the same direction.

Paid Social Campaigns

Full-funnel Meta & TikTok campaigns built to scale — from account structure and audience testing to daily optimisation that protects every euro of spend.

  • Meta Ads
  • Media buying
  • Funnel strategy
  • Scaling

Creative Direction

Concepts, hooks and scroll-stopping art direction rooted in what performs. I brief, storyboard and shape creative that says the right thing in the first two seconds.

  • Hooks
  • Ad concepts
  • Art direction
  • Copy

TikTok & Reels Ads

Native, sound-on video that never feels like an ad. I build platform-first creative and testing frameworks that keep you ahead of the trend cycle instead of chasing it.

  • Short-form
  • Spark Ads
  • Trend testing
  • Hooks

Influencer & UGC Strategy

Creator sourcing, briefs and whitelisting that turn authentic content into your best-performing ads — with clear guardrails so the work stays on-brand and on-message.

  • Creator sourcing
  • UGC briefs
  • Whitelisting
  • Rights
Chișinău, MD
About Marina

Nine years of making brands impossible to scroll past.

I started in a scrappy Chișinău agency editing my own ad creative between media-buying shifts — and never lost that hands-on obsession. Today I work as an independent specialist, sitting between the strategy deck and the ads manager so nothing gets lost in translation.

My approach is simple: test loud, read the data honestly, and double down on what works. No vanity metrics, no jargon — just a clear line from creative idea to revenue, and a partner who treats your budget like it's her own.

Meta Blueprint certified TikTok Ads DTC & eCommerce EN · RO
Let's talk

Got a product worth shouting about?

Tell me where you're stuck — flat ROAS, tired creative, or a launch that needs firepower — and I'll come back with a straight answer and a plan.

Email me directly
Studio
Strada Cuza Vodă 7/1, MD-2060, Chișinău
Hours
Mon–Fri · 09:00–18:00 EET